After the publication of my book, I accepted an invitation to write a monthly column for The Paint Dealer magazine, the leading industry rag "dedicated to the retail paint market". You can read the columns here or download a PDF version of the columns.

1. Introductory column:
Exotica and the Retail Paint Trade

2. The Sandpaper Tree

3. Clear Finishes and Canadian Preferences

4. Paint Dealer Education: (Part 1)
Are You Where You Want to Be?

5. Paint Dealer Education: (Part 2)
Are You a Hep Cat or a Generation Behind?

6. Paint Dealer Education: (Part 3)
Why Care About How Your Exterior Products Are Used?

7. Selling Vibrations:
Old School v. New School (Part 1)

8. Selling Vibrations:
The CIB Simulator (Part 2)

9. The Alchemy of Flood Finishes

10. Down on the Farm with Deb and John:
Raising a Deeper View at Rohm and Hass's Paint Quality Institute

Q & As

If you have a question about painting, finishing,
or color work that you would like to see or have answered,
or if you would like to make a comment, you can send it to

You must include your name, mailing address, and a phone number. All contact information will be held strictly confidential. Please do not anticipate a personal reply. All submissions become the exclusive property of Michael Fallarino and Pan-Global Gumbo, Ltd., and if answered online, may be edited for content and clarity.

1. "What wall and tile colors compliment cherry wood and white bathroom fixtures? I don't know if I'm dealing in warm, cool or what."